Simple Rules: Winning at LinkedIn

In this installment of the DoW’s simple rules we look at how to win at LinkedIn.

Rule 1:  You can’t win if you don’t play

  • Open an account.  Some of you may be resisting because you’re the same kind of people who are too cool for Facebook.  Get over yourself, this is for your own good.

Rule 2: Be a connector

  • Don’t wait for people to connect to you.  Initiate contact.
  • First build up your connections with people you know well.
  • Next move on to auxiliary contacts.

Rule 3: Connect early and often

  • When you meet someone send them a request shortly after your meeting.  You will be fresh in their mind and your relationship will be obvious to them.

Rule 4:  Connect with recruiters

  • LinkedIn is swarming with recruiters.  If you don’t know any ask some of your connections.  They’ll give you a list that’s appropriate to your field.
  • When a recruiter reaches out to you always respond even if you’re not interested.  You never know when you might need their help.

Rule 5:  Be complete

  • Fill out your profile with as much information as possible and use a professional looking picture.
  • Ask for recommendations and recommend others.

Those are the basics.  Sound off with your own suggestions in the comments.

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